RWD Infographic Banner

RWD Workflow Infographic

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RWD Infographic, Full Layout

Infographic detailing the Responsive Web Design (RWD) process. In order to make a technical subject more inviting, an informal, lighthearted feel was created. The design involved a good amount of research into 1950s pop culture, from typography and color, to image treatment. Avoiding a canned, inauthentic look was key—and why custom illustrations are employed. The design process itself is based upon first-hand experience on a number of projects, from large teams to solo gigs, and is constantly evolving. Like a recipe, it’s not meant to be followed exactly, but to be used as a guide in the process.

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RWD Infographic Branding and Header Treatment

The branding and identity of the project employs period-specific colors, typography, and overall feel. Some custom typographic manipulation was used to achieve the desired effect.

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RWD Infographic Custom Illustrations

Custom illustrations, styled for the period, were used to give an authentic feel and merge well with other design elements.

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RWD Infographic Workflow Process Illustrations

Process flow illustrations can work, if visually appealing and informative. These are custom designed for the project.

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RWD Infographic Style Tile

Style tile to set color, typography, images, and feel for the infographic. Even for one-off projects such as this, cohesion and organization are vitally important.